Enjoy was given the opportunity to design and build Moustache's bespoke stand for Eurobike, the must-attend trade show for bicycle professionals. It wasn't just a stand, but an immersive experience. Within the 260 m² stand and its 387 m² of 5 m high, full-height printed walls, we created a museographic tunnel retracing the captivating history of Moustache, inviting visitors to plunge into the world of this iconic brand.