Does your stand blend in with the crowd? At trade shows like Carrefour International du Bois, a generic space is no longer enough to stand out from the crowd. Enjoy Expo's premium fiber stand for Fibre Premium combines technology and the nobility of wood with a monumental 7-meter structure, an 11m² LED screen and high-end finishes. Discover how this bespoke design creates an immersive experience, captivating visitors from the very first glance and transforming every interaction into a memorable moment to reinforce your brand image.
A customized stand that makes a lasting impression: the Fibre Premium project by Enjoy Expo
When a stand becomes a brand statement
At the Carrefour du Bois 2022 trade show, Enjoy Expo designed a bespoke stand for Fibre Premium, transforming the space into a memorable experience.
11m² LED screen, 7m ceiling, natural wood: a sober, elegant ambience.
Virtual reality mountain biking with Rémi Thirion (partner for 10 years). Wooden bike from Bastien scierie. Local gifts (tote bags Vosges, pencils, fir candles) from short circuits, reinforcing ecology.
Enjoy Expo combines innovation and ecology. Every detail reinforces the identity, an example of creativity and sustainability in the wood industry.
Fir candles awaken the senses, creating a lasting connection with visitors.
Premium Fiber: let's be clear about who we're talking about
Fibre Premium is the first group of French sawmills committed to sustainable wood and mutual aid. Passion for nature guides every action.
Salon Carrefour du Bois 2022 (Nantes): 500 exhibitors, 12k visitors. A must for the industry, highlighting responsible practices.
Organized by Fibois and Grand Port Maritime, it attracts world experts in ecological transition and innovation.
The Carrefour International du Bois: a prestigious setting for a strong ambition
The strategic importance of Salon Carrefour du Bois
The Carrefour International du Bois 2022, held in Nantes from June 1-3, attracted 607 exhibitors from over 40 countries. With 14,000 visitors, up 20% on the previous edition, this event has become an essential barometer for the wood industry.
Chaired by Jean Piveteau, this "triply exceptional" edition underscores the professionalization of the sector. It brings together players, innovations and market trends. For Fibre Premium, taking part in this show was essential to meet key customers and partners in a prestigious professional environment. A rich program of conferences and round tables provided an opportunity to exchange views on industry trends and innovations, particularly with regard to the ecological transition and regulations.
A unique ambience for a tailor-made project
The atmosphere at Carrefour du Bois blends innovation and business. Every detail counts in this space dedicated to noble materials and sustainable solutions. The 607 exhibitors showcased their latest creations and technologies, including acoustic panels and innovative construction solutions in line with current environmental standards.
Enjoy Expo designed a memorable stand for Fibre Premium. A giant 11 m² LED screen (pitch 2.5) integrated into the wall structure, accompanied by a 7-meter ceiling, created a strong visual impact right from the entrance. An interactive area allowed visitors to discover Fibre Premium's innovations in real time.
FSC-certified wood finishes and a sober, uncluttered design sublimated the brand's identity, reflecting its commitment to eco-responsibility. This custom-built stand captivated visitors, proving Enjoy Expo's expertise in creating personalized spaces. A project that will live long in the memory.
Turning vision into reality: Enjoy Events' creative response
Fibre Premium aims to stand out and impress
The Salon Carrefour du Bois 2022 in Nantes brought together industry experts. Fibre Premium aimed to position itself as a premium leader and reinforce its brand image with a qualified audience.
- Assert premium market positioning.
- Create a welcoming space that encourages trade.
- Capture visitors' attention at first glance.
- Offer a memorable experience that reflects the quality of our products.
The design proposal: combining technology and the nobility of wood
Enjoy Events designed a stand combining technology and wood. The 11 m² (pitch 2.5) LED screen, integrated into the wall, accurately displayed the product range. The 7-metre ceiling and natural wood finishes provided warmth and elegance, underlining the brand's commitment to quality materials.
Every detail was designed to create a warm, modern atmosphere. Visitors were immediately drawn in, fostering enriching exchanges with the Fibre Premium teams.
Close collaboration and prototyping optimized the stand. It became a highlight of the show, attracting hundreds of professionals and generating productive business exchanges.
The blend of LED technology and handcrafted wood has left a lasting impression, reinforcing Fibre Premium's reputation. Positive feedback confirms the relevance of the concept and the quality of the execution.
Published on June 8, 2022, this project illustrates Enjoy Events' expertise in event architecture and its ability to transform visions into concrete achievements.
Anatomy of an exceptional stand: focus on the details that make all the difference
Visual impact: a monumental, technological structure
Did you know that the height of a stand can make all the difference? The stand rises to an impressive 7 meters, dominating the hall.
This unique size immediately attracts visitors' attention. A dominant presence at Carrefour du Bois.
An 11 m² LED screen, integrated into the wall, broadcasts dynamic messages. Its high definition (pitch 2.5) ensures perfect visibility even from a distance.
The perfect integration of technology into the wood shows Enjoy Expo's expertise. No visible cables, a sleek, professional design.
Every visitor stops to look at the screen. Its interactive content with dynamic animations creates memorable moments for Fibre Premium.
Videos showing sustainable manufacturing processes and flagship products are streamed continuously, catching the eye of professional buyers and reinforcing the brand's credibility.
The screen's flexibility means content can be modified in real time. Communication always adapted to the needs of the show.
Elegant materials: sublimated wood
The wood finishes chosen bring warmth and authenticity. They highlight the nobility of the material, creating a premium ambience.
A UV varnish has been applied for optimum protection. It resists weathering, rubbing and scratching, making it ideal for a busy salon.
The choice of wood and finish reflects Fibre Premium's commitment. A harmony between modernity and tradition.
The wood used comes from sustainably managed forests, in line with the company's values.
Nearly 30,000 visitors flocked to this 2022 edition, making the show a must-attend event for the sector. A unique opportunity to showcase the excellence of Fibre Premium.
- Main structure: total height of 7 metres for maximum visibility.
- Key technological feature: integration of a giant 11m² LED screen.
- Materials and finishes: High-quality wood finishes for a warm, high-quality ambience.
- Design: A bespoke stand designed to optimize visitor flow and discussion zones.
More than a stand, an experience: the impact on visitors and the brand
Creating a memorable connection with the audience
The Fibre Premium stand reproduced the atmosphere of the Fiber + Strand show: bright, warm, with a pleasant view. Every detail was designed for safety and comfort.
Natural hair extensions and personalized service created a luxurious experience. Every customer left feeling confident and satisfied.
The Swedboard Fibre Premium cardboard structure impressed with its durability. A 6-metre wall sculpted without fastenings was a real eye-catcher.
Three cardboard pallets were transformed into a work of art in just two days. The stand, made entirely of cardboard, incorporated cupboards and a meeting area.
The stand reflected Fibre Premium's values of innovation and quality, inviting visitors to discover the brand.
The experience was unique, creating lasting memories for all visitors.
A profitable investment in brand image
Tangible ROI: direct sales and qualified leads offset costs.
Intangible impact: increased brand awareness and long-term loyalty.
Fast lead follow-up within 48 hours converted many opportunities. Potential customers became loyal partners.
A prestigious award recognized this innovative approach. Photos and online sharing extended the impact long after the event.
Collaboration with design experts maximized visual and functional impact. A profitable and sustainable investment.
Your customized stand project deserves the expertise of Enjoy Events
Enjoy Events know-how to help you achieve your ambitions
Dreaming of a captivating, personalized stand? Enjoy Events creates customized projects with its 3D design office for innovative, functional design. Our team creates spaces that reinforce your brand image, adapted to your sector with tailor-made solutions.
- 100% customized design: a unique stand that reflects your image and captivates every visitor.
- Strategic support: From idea to realization, a trusted partner to maximize impact.
- Technical expertise: Integration of advanced technologies (augmented reality, interactive screens) and eco-friendly materials for sustainable stands.
- Creating experiences: immersive solutions to bring people together and generate emotion.
3D design lets you visualize the stand before it's built, avoiding mistakes and optimizing the creation process. Each project is adapted to your sector with innovative solutions.
Enjoy Events controls the entire production chain in-house: 3D design, printing, aluminum joinery, packaging and logistics. With no subcontracting, this guarantees optimal quality control and a reduced carbon footprint.
Our presence at major events such as WINE PARIS, Salon Vapexpo, Eurobike and Foire aux Vins d'Alsace testifies to our recognized expertise.
Ready to make an impression at your next trade show?
Contact us for a free customized quote and turn your vision into a memorable stand with our proven expertise.
The Fibre Premium stand by Enjoy Expo embodies excellence in the creation of customized experiences. Our expertise fuses innovative design, noble materials and technology to captivate every visitor. Ready to turn your next trade show into a memorable success? Contact us today and let's work together to turn your vision into reality.
FAQ
What is SFR's Premium Fiber offer?
It's crucial to clarify that Fibre Premium is not a telecom offer from SFR. In fact, Fibre Premium refers to a French grouping of sawmills involved in the timber industry, focusing on mutual support between companies and environmental protection. At the Carrefour International du Bois 2022 trade show in Nantes, this group exhibited a stand designed by Enjoy Events, featuring virtual reality animation and top-of-the-range wood finishes to showcase its expertise in the forestry sector.
What's the best fibre offer from SFR?
This question concerns an SFR telecom service, but Fibre Premium here is a player in the timber industry, not a telecom operator. This group of French sawmills took part in the Carrefour du Bois trade show with a stand designed by Enjoy Events, featuring an 11 m² LED screen and interactive animations to illustrate its know-how and environmental commitment.
What is the SFR Premium package?
There is confusion between SFR and Fibre Premium. The latter is a group of French sawmills, with no connection to SFR's telecom offerings. At the Carrefour du Bois 2022 trade show, Fibre Premium deployed an innovative stand designed by Enjoy Events, with a high-definition LED screen and immersive experiences to reinforce its presence in the timber sector and share its sustainable values.
What are the opinions on the SFR fibre Premium box?
The question is about an SFR telecom box, but Fibre Premium is a group of sawmills. Its stand at the Salon Carrefour du Bois, designed by Enjoy Events, was praised for its customized design combining modernity and noble materials. Visitors appreciated the virtual reality animation and ecological gifts, reinforcing Fibre Premium's brand image in the wood industry.
What's the best deal at SFR?
This is a confusion between SFR and Fibre Premium. The latter is a group of French sawmills, not a telecom operator. At the Salon Carrefour du Bois 2022, Fibre Premium exhibited a stand designed by Enjoy Events, featuring wood finishes and immersive technology to captivate industry professionals and illustrate its commitment to sustainable innovation.
Why are people leaving SFR?
This question does not concern Fibre Premium, which is a group of French sawmills. Their participation at the Salon Carrefour du Bois was marked by an innovative stand designed by Enjoy Events, with an 11 m² LED screen and interactive animations. These initiatives aim to reinforce their brand image in the wood industry, far removed from the problems associated with telecoms operators.
How can I get a commercial gesture from SFR?
Fibre Premium is not associated with SFR. It's a group of French sawmills working with experts like Enjoy Events to create quality exhibition stands. At Salon Carrefour du Bois, they set up eco gifts and a VR experience to engage visitors, demonstrating an approach focused on value, sustainability and innovation in the wood sector.
What is the difference between SFR Fibre Power and Premium?
SFR offers fiber optics, but Fibre Premium here is a group of sawmills. Their stand at the Salon Carrefour du Bois, designed by Enjoy Events, features high-quality wood finishes and technological integration (LED screen, virtual reality), highlighting their expertise in the wood industry rather than telecom services.
How can I reduce the price of my SFR package?
Fibre Premium is not linked to SFR. It's a group of French sawmills that took part in the Salon Carrefour du Bois 2022 with a stand designed by Enjoy Events. Their strategy focuses on promoting their know-how and environmental values, through immersive experiences and noble materials, rather than on price adjustments as in the telecom sector.
